Farrah Fawcett also appeared in a TV commercial for Noxema face cleanser, but women weren’t as moved by her sex appeal. Shaving cream was in the commercial but it was a sexually charged advertisement that had men flocking to the store to buy Noxema shaving cream! It actually ended up starting the multi-million dollar Superbowl commercial phenomenon. This particular Superbowl ad, as well as many that followed, had ABSOLUTELY nothing to do with football or the product, itself, for that matter.
Joe Montana was previously married twice. The (unspoken and intended) connection was made between “being creamed”(in football) and “being creamed” …. Jennifer Wallace, 57, a model and actress, met Joe Montana in 1985 when they were shooting a Schick razor commercial together. The ad was simply meant to get the word out about Noxema shaving cream, but in the process, it sparked an entirely new approach to Superbowl advertising. People of different ages, genders and backgrounds come together to showcase their themselves. Schick is rebranding with a campaign from new agency Partners & Spade that focuses on ordinary guys being themselves, departing from a category history of ads that focus on making razor buyers. When expanded it provides a list of search options that will switch the search inputs to match the current selection. As Michael Kiwanuka's 'You Ain't the Problem' plays in the background, these people are happily expressing themselves donning GAP apparel. This 1973 Superbowl advertisement for a brand of shaving was most likely the vehicle that launched the Superbowl commercial frenzy. This button displays the currently selected search type. The iconic TV commercial featured Fawcett and football great, Joe Namath, which launched the whole Superbowl commercial phenomenon. In 1973, Farrah Fawcett was the driving force behind a Superbowl TV commercial advertisement for Noxema shaving cream. Her image was in huge demand!įarrah Fawcett was extremely notable for major marketing campaigns and TV commercials including the following: Her image was also featured on countless posters and other advertisements that young men just couldn’t resist.
She was featured in and on magazine covers and articles including Cosmopolitan magazine as well as television shows and “Top 10” lists. Her name and image were highly sought after to represent many consumer products in the '70s. Cosmopolitan magazine was just one of the periodicals that featured Farrah Fawcett in her heyday.įarrah Fawcett was tremendously regarded for her talent and beauty in the groovy era. As it turned out, it was a very profitable strategy. Fawcett was employed by many brands to advertise their products. That fact was not lost on marketing geniuses and they used it to sell products. “If you’ve got it, flaunt it,” was the catchphrase Farrah Fawcett was best known for and flaunt it, she did! In addition to her talent, she was blessed with natural beauty that men adored and women envied. Farrah Fawcett was always known for her mantra, “If you’ve got it, flaunt it!”
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